Understanding how to create visually appealing designs
In our life, we see hundreds of visual messages every day via ads, magazines, book covers, websites, social media packing design etc. which influences our thoughts and action these are created by the communication designers who understand how to convey multilayered content and emotions with aesthetic value.
As a communication designer one will able to find the best visual and creative expression for all messages.
At the IAS College Germany, one gets the possibility to actively understand the communication design and how the communication designer thinks holistically, interdisciplinary and designs in all existing media signal and sign worlds, which are strategically aimed at addressing target groups and sociocultural needs. The aim of the bachelor’s degree program is to familiarize students with the work and modes of action of all media and to think, plan and design communication in a context-sensitive way.
The future designers can anticipate needs, developments, and relevancies and transform the resulting conditions into user-centered products and services through independent ideas and concept development. They master all basics of art and design theory, are familiarized with business management and marketing processes, as well as with all analog and software-based design and styling practices.
After completing the degree program, complex communication and design projects can be independently planned, safely executed and presented convincingly. The study supports the future communication designers in building a professional attitude since a constant change of requirements calls for a flexible, reflective and constructive-critical discussion.